When the economy shrinks, demand increases (for some people)

I’m working with 73 Realtors in a six-month coaching program right now.  Their businesses are growing in a wild and exponential fashion.  Why?

When the economy shrinks, demand increases.  Most people can’t believe that is true.  And that perspective is the trigger that makes it true.  The number of people who are emotionally shutdown far outweighs the decrease in business.

If there were 10 deals a day before, and there has been a 40% reduction in the market place, then there are only 6 deals a day being done.  Here’s the good news!  If there were 10 agents to get the business before, there are only 3 there to get it now because of the emotional breakdown that agents are in.  There is twice the opportunity available to those who keep their head in the game.

Bad economy means more opportunity!  Which group are you going to be in?

Popularity: 5% [?]

3 Comments

  1. Posted December 15, 2008 at 8:21 pm | Permalink

    Great thought Matthew.

  2. Posted December 16, 2008 at 11:16 pm | Permalink

    I definitely agree. Success or failure, recession or abundance, it’s all about your perspective. Great post!

  3. Posted January 11, 2009 at 3:18 am | Permalink

    I’ve got to agree. I have work. Clients. Plenty to do. K <

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